Timing Is Everything

In recent years, political scientists have run a variety of field experiments to show exactly which methods of voter mobilization are most effective. However, those experiments have focused mostly on method, not on timing. In a recent article, Costas Panagopoulos used...

Motivating Voter Turnout by Invoking the Self

A new study in the Proceedings of the National Academy of Science suggests that we can dramatically boost turnout simply by reminding people to “be a voter” rather than “to vote.” When we ask people to “be a voter” and not just “to vote,” we lead them to think about...